Fans of LaCroix sparkling water don't just like LaCroix. They're obsessed with it. They swear it's essentially carbonated angel tears. It's not unheard of for a heated debate to break out between LaCroix lovers and Polar Seltzer devotees. But no matter which beverage you prefer, you have to admit LaCroix has the advantage in one area: packaging.
LaCroix cans are instantly recognizable thanks to beautiful color combinations that vary with each flavor. For example, Pamplemousse has splatters of pink, teal and seafoam green on a golden-yellow background; Melon Pomelo, from the LaCroix Cúrate line, features a coral-colored grapefruit surrounded by shades of orange, salmon and champagne.
So it's no wonder, with fantasy hair color being incredibly popular right now, that some people are using LaCroix cans as their inspiration — and photos of the amazing results are starting to fill up Instagram.
A lot of the trendsetters appear to have teamed up with Scruples, a haircare brand that makes salon hair color formulas.
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